All Eyes Are Turning To Tart Optical Enterprises

New York, NY (PRWEB) August 17, 2011

In an economy where the landscape is as fluid as the Hudson River, there is one thing that remains true. Quality, consistency, and superior customer service are the cornerstone to success; a recipe Tart Optical has known for over half a century. Now Tart adds additional ingredients to their recipe: contemporary new styles.

Founded in New York City in the mid 1940s, Tart Optical Enterprises Inc. (OTE) was a small but legendary maker of eye frames. Through the years, Tart Optical frames have consistently reflected the demands of the optical market while considering the fashion trends of the time. It is no wonder that Tart Optical has always been renowned for maintaining a high caliber product while setting the styles and standards of the market.

When plastics frames became more popular, due in part to World War II creating a scarcity of other more traditional eyewear materials, OTE was there, exploring new materials and techniques from new fabrication and finishing

procedures to alternative manufacturing materials and core material combinations.

In the beginning OTE used basic colors in their fabrications, offering a little than black or tortoise. However, as they became available, other colors and patterns were added. OTEs combination frames made their debut during the late forties and OTEs experience in manufacturing the combination of metals and plastics put the company in a position to supply beautiful blends of the materials. These new blends created an extensive appreciation and demand making Tart Optical a major international supplier of combination frames and plastic styles.

The Tart product line is full of good old American flavor, with strong lines and gentle, sensible style. From every angle the Tart frames have presence. They are classic, confident, and comfortable. The newest collection features Tarts top two styles: the Arnel, and the F.D.R. in classic black, dark tortoise and smoke grey, and will introduce new styles including the Countdown, and the T-Round. Select styles will also come in color fade styles.

Celebrity Brand From the start, Tart frames have graced the faces of Hollywood from yesterday and today. Johnny Depp admired and respected James Dean so much that through his research, he got interested in Tart Optical "Arnel" frames, wearing the "Arnel" in the movie Secret Window. Since then, the frame has become his signature eyewear as well as Jeff Goldblum, Mark Hamill, Brandon Boyd of Incubus, legendary drummer Denny Seiwell of Paul McCartney and Wings and many more. The F.D.R. also made it's come back through Gene Hackman, when he wore the frame for his role in Enemy of the State in 1998. Recently even Lady GaGa has been seen sporting the F.D.R frame by Tart Optical.

Tart Optical Enterprises will be attending the International Optical Fair in Tokyo (IOFT 2011) October 11 through 13, 2011, along with the Hong Kong Optical Fair, November 3 through the 5th, 2011 at the Hong Kong Exhibition Center.

OTE is currently seeking distributors in the following countries: Germany, Italy, France, England, Dubai, Australia, New Zealand and South America. For more information on Tart Optical Enterprises please visit: http://www.tartoptical.com.

For more information or questions please contact any of the following Tart Optical Enterprise distributors:

Tart Optical Enterprises

US Corporate Headquarters

T: 818.222. 0890

E: tartoptical(at)aol(dot)com

OTE Tart Asia Company, Ltd

T: 886.2.27775.1200

E: Info(at)tartasia(dot)com(dot)tw

OTE Greece Office

D. Panaidis I-Daratsianoso

T: +302108019119

E: Info(at)panaidis(dot)gr

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Schools Rapidly Turning Green Across America

Washington, D.C. (Vocus) September 4, 2008

Tens of thousands of students across the country will go back to school this fall to find their halls and classrooms turning green as in environmentally sound and healthy, energy efficient and high performing. Hundreds of thousands of additional students are poised to attend environmentally designed schools within the next few years, according to the U.S. Green Building Council.

As the school year begins, nearly 1,000 school buildings will have met or are seeking LEED certification, with applications growing at a rate of more than one per day. The total number of square feet of LEED certified and registered school space will exceed 100 million square feet as the school year gets underway, according to new figures released today by USGBC.

LEED certification provides parents, teachers and communities with a report card for school buildings verifying that a school was built to meet the highest level of energy and environmental performance. Through July, more than eight million square feet of school space are certified LEED while another 90 million square feet of projects are registered with USGBC. Registered status applies to projects before they are completed and applications are finalized.

Schools across the country are going green, said Rachel Gutter, education sector senior manager for USGBC. The non-profit Council administers the LEED Green Building Rating System for schools as well as for homes, affordable housing, offices, hospitals and other buildings nationwide. Green schools save operating costs for the district, create a better workplace for teachers, provide a healthier learning environment for students, and support a more sustainable community. Every school in America needs to be green, and increasingly our school boards, teachers, PTAs and students are demanding it.

Public or private schools in 50 states have turned to the LEED for Schools program for new or renovated buildings, as educators and school leaders increasingly see environmental building as a way to improve air quality for students, teachers and communities while also cutting energy and water costs. Maryland, Hawaii, New Jersey, Illinois, Florida, Ohio, Washington, Connecticut and the District of Columbia already require new schools be built green; California and Pennsylvania offer strong incentives to follow environmental specifications.

Case study analysis of completed LEED certified schools show the facilities use 33 percent less energy, saving 32 percent more water and reducing solid waste by 74 percent, compared to traditional school buildings.

On average, green schools save $ 100,000 per year, enough to hire two new teachers, buy 200 new computers or purchase 5,000 new textbooks, according to the report Greening Americas Schools: Costs & Benefits by Gregory Kats of Capital E, a national clean energy technology and green building firm. Another study in North Carolina by Heschong Mahone found that students in classrooms with the most daylight had consistently higher test scores by 7-18 percent.

And green schools carefully planned acoustics and abundant daylight make it easier and more comfortable for students to learn and for teachers to teach. According to case studies profiled in Greening Americas Schools, cleaner indoor air cuts down sick days for students and teachers alike, as green schools commonly report reductions in teacher absenteeism and teacher turnover.

Green schools even provide a wealth of hands-on learning opportunities, where the school itself becomes an interactive teaching tool.

Twenty percent of America goes to school every day, said Michelle Moore, USGBC senior vice president. There is no better or more important place for us to demonstrate as a society that we can have a more sustainable future.

Green schools are popping up everywhere from urban America to rural areas, in both private and public schools. Among the examples: